
Finance expert details fresh NSWE Aston Villa backing as £40m cash injection is revealed
Finance expert Kieran Maguire has revealed that Aston Villa owners NSWE have pledged more funds to the club.
Aston Villa owners Nassef Sawiris and Wes Edens have followed up the appointment of Unai Emery at Aston Villa by investing more cash into the club.
Maguire revealed on Twitter that NSWE UK Limited issued close to £40million worth of shares on 30 October.
“Aston Villa owners put almost another £40m into the club via a fresh share issue,” posted Maguire.
NSWE first invested in the club in July 2018 by buying a 55% controlling stake in the club for £30million [The Times]. Now four years into their reign, it seems they’re buying further into their lofty ambitions at Villa Park.
Spending spree incoming?
Emery’s appointment this month symbolised a statement of intent at Aston Villa. NSWE want to transform Villa back into a footballing giant, and have the funds capable of making it happen.
With an elite coach now at the helm, they’ll be preparing to back him with signings, starting in January and then following it up in the summer window.

The fresh £40million injection could well provide Villa with the cash to spend in January, although Financial Fair Play could well stand in the way.
Regardless of whether the £40million will be spent or not in the coming months, it’s promising to see the ongoing support and backing of the club by NSWE.
Improvements won’t be instantaneous, but foundations are being laid out to help Villa return to where they belong in the Premier League. Transfer windows should be exciting and with Emery’s pull and the finances to match – who can blame fans for dreaming of huge signings?
In other Aston Villa news, Ollie Watkins admits Unai Emery delivered Manchester United game plan minutes before kick-off